The Dreamiest Collaboration TAO X Veja

The Dreamiest Collaboration TAO X Veja

When news of a collaboration between two of our very favourite brands reached my ears its fair to say I felt a frisson of excitement and when the first imagery came our way it was EVERYTHING I dreamed of too, truly a match made in heaven.

Made from environmentally friendly and sustainable materials and available in 3 fresh colour-ways, The Animals Observatory bring a playful twist to Veja's classic V-10 style.

The Animal Observatory X Reebok - Club C Revenge

The Animal Observatory X Reebok - Club C Revenge

The hotly anticipated third capsule collection from The Animals Observatory in collaboration with Reebok has finally landed and is has been getting a whole lot of love, not least here in the office!

The iconic Club C Revenge from Reebok has been re-booted and restyled by The Animals Observatory's Co-Founder and Creative Director Laia Aguilar, if there's one shoe you (or your kids) need in their wardrobe this season it's these. Wear them with anything and everything because they are THAT good!

The Animals Observatory AW20 - A Love Story with Pop Iconography

The Animals Observatory AW20 - A Love Story with Pop Iconography

The first instalment of the (quite frankly AMAZING) AW20 collection from The Animals Observatory dropped on July 21st at the slightly un-godly hour of 6am CET (thats 5am UK time folks, 5am!) so armed with lots of strong coffee and slightly bleary-eyed we hit the launch button and waited for lift-off!

Launch days are always a slightly apprehensive affair, will you love it as much as we do, did we plump for the pieces you are going to love? The answer was a resounding YES and we were thrilled to read all of your positive feedback and see several pieces and sizes sell out in those first couple of days. When you get all the feels, we get the all the feels too so thank you!

 

Mama Still Got It!

Mama Still Got It!

I think for so many of us, dressing our kids in gorgeous clothes give us great pleasure. Equally, I think that for some (certainly me) the investment both emotionally and...
Love Is In The Air

Love Is In The Air

Love is very much in the air and whether you engage with the hoo-ha of Valentines Day or not, one thing that can't have gone unnoticed is the proliferation of hearts...
New Collection: The Animals Observatory SS20

New Collection: The Animals Observatory SS20

The Animals Observatory launched their incredible SS20 collection on Tuesday 28th January with several styles on track to sell out in the first week! TAO's Creative Director, Laila Aguilar, finds inspiration...
The Animals Observatory X Reebok

The Animals Observatory X Reebok

If you were to look up the phrase 'Match made in Heaven' online we're pretty sure that The Animals Observatory's collaboration with global sportswear brand Reebok would be way up...
The Animals Are Here!

The Animals Are Here!

We are beyond excited to welcome The Animals Observatory into the Junior Edition fold for the first time and what a collection to start with! The lovechild of Jan Andreu...