Apolina's AW24 collection launches Thursday 26th September at 2pm BST.
Apolina is in high demand at launch. We kindly ask customers to not panic buy, and only order what you need. Please check your order carefully before checking out to ensure you have the correct size.
Please note we are NOT able to alter or cancel orders after they have been placed.
Tokidoki, which translates to sometimes in Japanese, was created in 2005 by Italian artist Simone Legno and his partners, serial entrepreneurs Pooneh Mohajer and Ivan Arnold. The brand has amassed a cult-like following for its larger-than-life characters. Simone Legno is Tokidoki’s Creative Director and from a very young age developed a deep love of Japan and a fascination with world cultures, creating eye-popping aesthetic and criminally cute characters such as the Unicornos, Cactus Friends, Donutella and more.
Junior Edition is a family owned children's concept store in Brighton, UK, established in 2015. We focus on small-batch design and ethical production, stocking a curated selection of beautiful heirloom brands and products for babies and children from newborn to age 13: from clothing, shoes and accessories to design-led toys, books and crafts. In 2020 we extended our selection to include womenswear and lifestyle products for the whole family.