Welcome True Artist!
We are absolutely delighted to welcome new brand True Artist to the Junior Edition family.
Join us in celebrating Summer with a collection where artistry is merged with natures calm. You'll find bird motifs, modern stripes and the brand's signature logo across over 50 easy-to-wear contemporary and colourful styles for creative kids up to the age of 13.
Created by Bobo Choses’ Founder and Creative Director, Adriana Esperalba, True Artist is a Spanish childrenswear brand that creates quality basics with quirky accents - exploring shapes, textures and colours through the medium of art and fashion.
The main collection, released twice a year, features timeless, plain colour, functional pieces made with high-quality sustainable fabrics. This sets the True Artist's colour palette of the season and showcases pieces designed to last well beyond the season. Perhaps best thought of as a painters basic palette, it is the true foundation of an excellent, every day wardrobe.
The Études capsules which are released separately, consist of more complex and detailed garments that combine seamlessly with the main collection. Études are characterized by their prints, in the form of artistic sketches, and for being limited-edition pieces that may include collaborations with contemporary artists.
Mix and match season-less wardrobe staples with limited edition seasonal prints and create your own unique style; select a few key pieces from each collection and unlock a world of endless outfit opportunities.
True Artist's clothing collections are produced with the greatest respect for both the natural and social environment, implementing highest standard manufacturing practices and using materials chosen to minimise their impact on our planet and its people. 95% of their pieces are manufactured locally, between Spain and Portugal so they can oversee all the steps involved in the production.
The cotton yarn used in their collections is organic GOTS certified - grown without pesticides, herbicides, or other chemical fertilizers. The sustainable production system also helps replenish and maintain soil fertility.
True Artist collections also feature 100% LENZING Lyocell - each Lenzing fibre is made from cellulose from sustainable tree farms, a natural component that requires low water and energy consumption. It is breathable, soft, comfortable and 100% biodegradable.
Whilst natural fibres such as organic or BCI cotton abound, recycled synthetic fibres are also employed where they excel in performance or durability as the longevity of a garment and its ability to be passed down and re-loved when outgrown is key.
We are always on the look out for fresh and exciting new brands to bring you and have had our eye on True Artist for quite some time now - we hope you love their wonderful collection as much as we do!
Shop 55 brand new styles for girls and boys from 4/5 to 12/13 years of age, online now.