Includes new season Bobo Choses, Tinycottons, Konges Slöjd, The Animals Observatory, Beau Loves and Mini Rodini.
Mimi & Lula is a stylish and playful kids accessories brand that brings the sparkle and shine back into playtime and daytime. The brand was founded in 2017 by Natasha Hodson and Nicola Byrne who both spent over a decade working with famous high street brands to create accessory ranges for grown-up girls. But when their own little girls came along, they quickly realised that the accessories available weren't varied enough to please their strong minded daughters or to give parents enough fun options for dressing up their precious kids. After all, you can never have enough colourful clips, quirkily shaped bags or fun dress-up goodies that little girls love! So Tash and Nic set about putting their experience and passion into creating their own rich and inspiring collection. Say ‘hello' to Mimi & Lula, accessories designed to let little girls express their personalities with flair and style. Whether it’s dress-up, parties, play or just a school day, Mimi & Lula always charm, dazzle and delight. And with one eye on quality and the other (that’s the winking one) on having fun, you can always count on Mimi & Lula to raise a cheeky smile!
Junior Edition is a family owned children's concept store in Brighton, UK, established in 2015. We focus on small-batch design and ethical production, stocking a curated selection of beautiful heirloom brands and products for babies and children from newborn to age 13: from clothing, shoes and accessories to design-led toys, books and crafts. In 2020 we extended our selection to include womenswear and lifestyle products for the whole family.